#authortoolboxbloghop, For Writers

Connecting With Your Readers Through Instagram – #authortoolboxbloghop

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My past two bloghop posts have been about different ways to connect with your readers. (If you missed them, you can check them out here and here. )

So this month, I wanted to share some tips on how to connect with readers on Instagram. (And again, I find Instagram is really effective for me as I write YA and there are a lot of YA readers who use Instagram. It might not be as effective for those who write in other genres.)

As with all social media platforms, you want to be commenting on and liking posts from your readers. In addition to that, you can use hashtags to connect with your readers. With Instagram, hashtags are key. Hashtags are how you find people with similar interests. There are several ways you can use hashtags to connect with your readers.

  1. Use several hashtags when you post. (Ten is considered the optimum number.) Some good hashtags for connecting with readers include: #bookstagram, #yabookstagram, #bookworm, #booknerd, #yalit (or whatever genre you write in), #bookdragon #toberead #currentlyreading
  2. Hashtag challenges – There are always plenty of monthly challenges you can participate in.  Each day of the month you are given a prompt which you use to stage your picture for that day. One example of the monthly challenge is #octlitwrit. There are also some challenges where you only post weekly.  My current favorite weekly challenge is #fantasyonfriday
  3. Daily hashtag themes – Similar to the challenges, you use a theme on a particular day like #mondaymotivation, #throwbackthursday or #fridayreads. There is no prompt, you just use the day’s theme to post something.
  4. Tagging games – In the tagging games, you take something like #spellmynameinbooks to complete and then tag several friends to do so as well.

Also, just a note on hashtags – Don’t use hashtags that don’t apply to the picture you’ve posted just to try to get more likes.

What about you? Do you have a favorite hashtag on Instagram? What’s your favorite thing about Instagram? Let me know in the comments. And you can connect with me on Instagram here.

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This post is part of the #authortoolboxbloghop. It’s hosted by Raimey Gallant. For more details and to join in the fun, go here.

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#authortoolboxbloghop, For Writers

#authortoolboxbloghop – Connecting With Readers Through Your Blog

Connecting With Your Readers#authortoolboxbloghop

Connecting with your readers is not only important, it’s also a lot of fun. So, I’ve decided to do a little mini-series about connecting with readers for the next couple of #authortoolboxbloghop posts. Hope you enjoy! Also, I apologize for getting my post up late today, it’s been a busy week.

As a writer, connecting with your readers is essential. I’ve seen a lot of writers make a concentrated effort to connect with other writers (which is also important), but neglect making connections with readers.  With all the technology we have now, it’s easier than ever to connect with readers all around the world. Today, I’ll be focusing on making connections through blogging.

Here a few tips that have helped me:

Determine who you readers are. Before anything else, you have to know who you’re readers are. It might be tempting to say “everyone”, but while we all want “everyone” to read our books, your outreach will not be effective if your target readership is too broad.  I write YA, and specifically fantasy with a fairy-tale twist, so I know I want to connect with others who enjoy reading fantasy and fairy-tale retellings.

See what kind of blogs your readers follow. Once you’ve determined your ideal readers, then you need to find the kind of blogs they like to follow. A google search can help with this.  Type in your genre followed by  “book blog”.  I’ve discovered the YA community is great, and many of the readers are also avid bloggers. They enjoy book blogs with book reviews, reading challenges, and awesome giveaways.

Format your blog accordingly. After you’ve seen the kind of blogs your readers like, you can format yours similarly. Since I know my readers like book reviews, challenges and giveaways, I make sure to incorporate those things into my blog.

Interact with similar blogs. Not only do you want to research blogs to give you ideas what your readers like, but you also want to interact with these blogs. Comments and likes are key in making connections with others. I keep a list of my favorite YA blogs and set aside time each week to visit and comment on those blogs.

Participate in blog hops or challenges. This is taking it a step further than just commenting or liking. Many communities have a blog hop (similar to this one) or some kind of other challenge where participants search for said challenge (often by a hashtag on social media) to comment and like posts that are part of the challenge. I participate in “Top Ten Tuesday”, a challenge where the host gives a topic for each week and the participants list their top ten books on that topic. It’s a lot of fun to see who else might have listed the same books you did. You can check out my last Top Ten Tuesday post here.

These are just some of the things that have helped me make some great friends and find my readers via blogging. What are some ways you make connections with readers through your blog? Let me know in the comments!

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This post is part of the #authortoolboxbloghop. It’s hosted by Raimey Gallant. For more details and to join in the fun, go here.